Digital campaigns compared to billboards or even print ads not only have the power to reach wider audiences but also reduce the campaign costs. The focus on social media by political parties at election time, therefore, is hardly misplaced.
A summary of sports events and persons who made news on Saturday
Chennai Super Kings prevailed over a weakened Sunrisers Hyderabad by four runs to consolidate their position at the top of the order
Expressing desire to bring about permanent solution to the Kashmir issue, the government on Monday said it is willing to have any dialogue under the ambit of 'insaniyat' (humanity) to address the problem and favours good relations with Pakistan.
Mitchell McClenaghan led Mumbai Indians's superb showing with the ball as they thrashed Delhi Daredevils by 14 runs to register their sixth successive victory, in the ongoing tenth edition of the Indian Premier League, in Mumbai, on Saturday.
Summary of sports events and persons who made news on Tuesday
'More needs to be done in less time,' says Vivek Gumaste. 'A sense of urgency is crucial if the BJP wishes to fulfil its promise of tough, no-nonsense, governance in matters of security.'
Former Indian captain Sunil Gavaskar feels that the 2015 cricket World Cup beginning on February 14 in Australia and New Zealand will be "most competitive" edition ever as many teams can win the title.
Smriti Mandhana's ton went in vain as Australia rode on half-centuries by Nicole Bolton (77) and skipper Meg Lanning (61) to register a comfortable six-wicket win over India in the second ODI and seal the three-match series 2-0 in Hobart.
Images from the fifth One-Day International between Australia and India in Sydney, on Saturday.
The National Investigative Agency has filed a chargesheet against Pakistani national Bahadur Ali, who was arrested in Kashmir in July last year, alleging that he was working for terror outfit Lashkar-e-Tayiba and was planning to carry out attacks at several places including Delhi.
Residents near the border have been asked to switch off lights at night. Farmers whose agriculture land is beyond the fencing wire were ordered not to visit their fields.
Rediff.com gives you a flashback of these events in pictures snapped right here...
The Greens are calling for an urgent investigation.
Trustees and protectors can help ring-fence your trust deed and ensure it is executed exactly the way you want, for the benefit of your children, after you are no more.
'Vajpayee was the first prime minister to visit the battlefield at the height of conflict,' recalls Colonel Anil A Athale (retd).
Royal Challengers Bangalore lived to fight another day in the Indian Premier League as the star duo of Virat Kohli and AB de Villiers shared a scintillating 118-run stand off 64 balls to script a five wicket win over Delhi Daredevils
IMAGES from the Indian Premier League match played between Royal Challengers Bangalore and Sunrisers Hyderabad in Bengaluru on Thursday
Axar Patel did the star turn as laggards Kings XI Punjab rode on the left-arm spinner's hat-trick to upset table toppers Gujarat Lions by 23 runs in an Indian Premier League (IPL) match.
It is expected to bring transparency and reinstate consumer faith in the industry, says Brotin Banerjee.
Openers Dwayne Smith and Brendon McCullum provided the perfect platform as Gujarat Lions chased down an imposing 196-run target to beat Rising Pune Supergiants in the Indian Premier League match, at the Maharashtra Cricket Association Stadium, in Pune, on Friday.
Chennai Super Kings beat Kolkata Knight Riders by two runs in a low-scoring Indian Premier League match at the MA Chidambaram Stadium.
Glenn Maxwell fired Australia to their maiden T20 series win over India with a sensational hundred, overshadowing India captain Virat Kohli's special effort in the second and final T20 International, in Bengaluru.
'The key factor, to my mind, is happiness.' 'If either party, for whatever reason, is not in it, they should have the choice to walk away as painlessly as possible,' points out Vasu Primlani.
'The Jalan Committee has now provided very clear guidelines on how the (RBI's) balance sheet should be looked at, what kind of disclosures should be made, what are the principles on which the Contingency Risk Buffer should be maintained, what should be the revaluation reserves, and the market risk to the Contingency Risk Buffer.'
A dominant India remained in pursuit of a comprehensive victory after Bangladesh finished the penultimate day at a precarious 103 for three, chasing a mammoth target of 459 in the one-off Test in Hyderabad.
Because of Rajan's policies, the banking system has mustered enough courage to disclose their toxic assets
Images from the 4th ODI played between India and Australia in Bengaluru on Thursday
The court ruled that chances of the legislator fleeing from justice was remote and he deserved the relief.
Opener Shikhar Dhawan (94) and KL Rahul (73) restored India's dominance with fluent half-centuries as the hosts erased a 122-run lead to nose ahead in the opening cricket Test against Sri Lanka, in Kolkata on Sunday.
The National Investigation Agency on Wednesday took over the case of Tuesday's Udhampur terror strike.
The Gandhi statue to be unveiled in Parliament Square will be his second in London. There is another one at the city's Tavistock Square. Aditi Phadnis reports
Corey Anderson has claimed that the all-rounders are a massive part of a squad
Captain Virat Kohli's blazing blade ensured a comfortable seven-wicket victory in the one-off Twenty20 International as the visitors completed a 9-0 rout of Sri Lanka across all three formats, in Colombo, on Wednesday.
Joginder Sharma stole the limelight with five-wicket haul while Sunny Singh led a spirited batting effort as Haryana staged a remarkable fightback to leave their Ranji Trophy opener against defending champions Mumbai evenly poised, in Lahli, Haryana, on Monday.
Two Border Security Force jawans were among four persons injured when Pakistani troops violated the ceasefire for the third time in less than 48 hours by firing with small arms, automatic weapons and mortar shells on 10 border out posts and civilian areas along the International Border in Jammu district.
Dhoni's diverse talents make him an invaluable asset to the Indian side. But it will be his batting that will keep him afloat, says Dhruv Munjal.
The first One-Day international between India and Zimbabwe saw two outstanding performers in Virat Kohli and Ambati Rayudu.
Opener Ambati Raydu scored his maiden century in the Indian Premier League as Chennai Super Kings coasted to an easy eight-wicket victory over Sunrisers Hyderabad to virtually seal a play-offs berth, in Pune, on Sunday.
Jaish-e-Mohammad, the Pakistan-based terror outfit, has claimed responsibility for the attack.